UNDP launches Photo Contest

UNDP launches "We Can End Poverty" photo contestThe United Nations Development Programme (UNDP), in partnership with Olympus Corporation and the Agence France-Presse (AFP) Foundation, launched the second annual Picture This photo contest today in Johannesburg, South Africa. The contest, titled Picture This: We Can End Poverty, seeks to show the inspirational work that is being done in many countries to achieve theMillennium Development Goals (MDGs), eight goals agreed on by world leaders to halve extreme poverty by 2015..This year's competition is particularly important, as it coincides with the UN Summit on the Millennium Development Goals to be held in September in New York. The Summit will bring together world leaders to boost progress against poverty and commit to a concrete action agenda to achieve the MDGs by 2015..The contest is open to amateur and professional photographers worldwide. Contestants may submit up to three different photographs, focusing on progress towards one of the eight MDGs, preferably in a developing country..The eight goals are: * Eradicate extreme poverty and hunger * Achieve universal primary education * Promote gender equality and empower women * Reduce child mortality * Improve maternal health * Combat HIV/AIDS, malaria and other diseases * Ensure environmental sustainability * Develop a global partnership for developmentThe deadline for entries is by midnight EST 16 July, 2010..The other four judges who will choose the winning photos are professional photojournalists: Alexandra Avakian and John Isaac, both award winning photographers, as well as Mark Garten, Head of UN Photo and Paola Messana, AFP Bureau Chief in New York..In addition to three winners in each of the professional and amateur categories, there will be one "People's Choice" award. The winner of this category will be selected by the public, who can vote on the photo entries displayed on the Picture This website. The top rated three photos in each of the professional and amateur categories, as well as the "People's Choice" winning image will be displayed on the sponsors' websites and shown in at least two exhibitions in Japan and the United States.. The first prize winners in the professional and amateur categories and the "People's Choice" winner will be flown to an awards ceremony and launch of an exhibition in September in New York.. "The AFP Foundation is once again very pleased to support this photo contest," said Robert Holloway, Director of the AFP Foundation. "We believe it will give an opportunity to amateur and professional photographers everywhere to show the world how ordinary people around the world are dealing with achieving their most pressing development challenges.". President of Olympus, Tsuyoshi Kikukawa, said from Tokyo, "We hope that through this initiative, people around the world will be inspired by images showing that the simplest of actions, no matter who you are or where you live, can make a real difference in the effort to halt extreme poverty. The time has come for the world to realize that we all have a role to play to achieve the Goals, and that regardless of where we live or what we do, we all have the potential to contribute to human development in our countries, communities and villages.". The 2009 Africa-centred Picture This: Caring for the Earth competition resulted in an international traveling exhibit (Geneva, Johannesburg, New York, Osaka, St Louis in Senegal, and Tokyo), and extensive media coverage for the contest itself, its winners and participants, as well as the issue of climate change and environmental degradation in Africa. Picture This: Caring for the Earth.. For more on the 2010 Picture This: We Can End Poverty photo contest, visit: http://picturethis.undp.org. For more on the Millennium Development Goals and the September MDGs Summit, visit: http://www.un.org/millenniumgoals/